Coin Time
Coin Time
Landing Page
My role - UI Design
My role - UI Design
2023
2023
Project Overview
Project Overview
Coin Time, a cryptocurrency service, aimed to revamp its online presence via a user-focused website redesign. They sought to enhance the user experience and promote their innovative map for locating nearby cryptocurrency ATMs. Before the redesign, their outdated website hindered communication and usability, leading to challenges in finding ATMs and a subpar user journey. The redesign focused on a modern look and highlighting the ATM map to simplify ATM location. Research and user insights informed the process, ensuring a user-centered design with a well-planned information architecture, wireframes, and modern UI elements.
Coin Time, a cryptocurrency service, aimed to revamp its online presence via a user-focused website redesign. They sought to enhance the user experience and promote their innovative map for locating nearby cryptocurrency ATMs. Before the redesign, their outdated website hindered communication and usability, leading to challenges in finding ATMs and a subpar user journey. The redesign focused on a modern look and highlighting the ATM map to simplify ATM location. Research and user insights informed the process, ensuring a user-centered design with a well-planned information architecture, wireframes, and modern UI elements.
Problem
Problem
Despite the website's modern redesign and the prominent inclusion of the cryptocurrency ATM map feature, Coin Time is facing a challenge in achieving high user adoption rates for this innovative tool. Users are not utilizing the map feature as expected, which impacts their ability to easily locate nearby cryptocurrency ATMs. This low adoption rate could hinder Coin Time's mission to streamline cryptocurrency ATM access and provide an improved user experience.
Despite the website's modern redesign and the prominent inclusion of the cryptocurrency ATM map feature, Coin Time is facing a challenge in achieving high user adoption rates for this innovative tool. Users are not utilizing the map feature as expected, which impacts their ability to easily locate nearby cryptocurrency ATMs. This low adoption rate could hinder Coin Time's mission to streamline cryptocurrency ATM access and provide an improved user experience.
Design process
Design process
With keen attention, I grasped user needs and the redesign's essence. The fusion of UI and UX underpinned the process, yielding a solution harmonious with users. As before, I blended simplicity and allure in the design, fostering engagement. This harmonized approach, supported by UI and UX, birthed a landing page uniting user needs and design finesse.
With keen attention, I grasped user needs and the redesign's essence. The fusion of UI and UX underpinned the process, yielding a solution harmonious with users. As before, I blended simplicity and allure in the design, fostering engagement. This harmonized approach, supported by UI and UX, birthed a landing page uniting user needs and design finesse.
Discovery
Discovery
At the project's outset, I conducted user interviews for insights and analyzed cryptocurrency competitors. These inputs steered my design path, culminating in a captivating and user-centric Coin Time landing page. This page adeptly highlights the innovative map feature, simplifying cryptocurrency ATM location for users.
At the project's outset, I conducted user interviews for insights and analyzed cryptocurrency competitors. These inputs steered my design path, culminating in a captivating and user-centric Coin Time landing page. This page adeptly highlights the innovative map feature, simplifying cryptocurrency ATM location for users.
User Interface
User Interface
Crafting Coin Time's UX involved leveraging user insights and competitive analysis. The outcome: an engaging landing page, user-centric and highlighting the pioneering map feature, streamlining cryptocurrency ATM discovery.
Crafting Coin Time's UX involved leveraging user insights and competitive analysis. The outcome: an engaging landing page, user-centric and highlighting the pioneering map feature, streamlining cryptocurrency ATM discovery.
User Experience
User Experience
Coin Time's UI creation integrated insights and competitive analysis. The output: an engaging, user-centric landing page spotlighting the groundbreaking map feature for easy cryptocurrency ATM identification.
Coin Time's UI creation integrated insights and competitive analysis. The output: an engaging, user-centric landing page spotlighting the groundbreaking map feature for easy cryptocurrency ATM identification.
Typeface
Typeface
Readable, versatile and modern aesthetic font.
Readable, versatile and modern aesthetic font.
JUST Sans - an excellent fit for interfaces that require easy reading of text, such as in user interface and digital.
JUST Sans - an excellent fit for interfaces that require easy reading of text, such as in user interface and digital.
Colors
Colors
Choosing 3 primary colors helped to create a visually appealing, easy-to-use, and accessible design.
Choosing 3 primary colors helped to create a visually appealing, easy-to-use, and accessible design.
By choosing a small number of primary colors, we ensured that the app has a consistent look and feel across all screens and functions.
By choosing a small number of primary colors, we ensured that the app has a consistent look and feel across all screens and functions.
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